The Truth About Selling Your Home in Today’s Market
Why a Consultant May Be Your Best Move
Are you thinking about selling your home right now? If so, you’re probably feeling a lot of
emotions—uncertainty, frustration, maybe even regret. You’re not alone.
According to Redfin’s latest data, there are nearly 500,000 more sellers than buyers in the
U.S. right now—a 33% gap. That means buyers hold the upper hand, and homes are taking longer to sell.
Let’s Get Real About Agents and the Market
One of the biggest misconceptions is that real estate agents sell homes. They don’t. The market sells homes.
Agents are facilitators—they put your property in the MLS, put a sign in the yard, maybe run an open house. But if your home is priced during a hot market, it sells quickly. If it’s priced during a cold market, it sits. It’s not magic, and it’s not skill. It’s timing and pricing.
Why Sellers Feel Stuck
- You don’t want to trade your low 3% mortgage rate for a 6% one.
- You don’t want to pay more for less house.
- You don’t want to give up 20–30% of your equity to a cash-offer company.
- You’ve built equity the hard way and survived recessions, rate hikes, and personal challenges. That equity is yours.
The Truth About Pricing
If you really need to sell, there’s one way to make it happen: lower the price. Price drives demand. Always has, always will.
Think about it as a consumer: when prices are low, you buy more. When prices are high, you pull back. Housing is no different.
Consultant vs. Commission: Do the Math
Traditional agents earn 2.5%–3% commission regardless of your home’s value. Consultants, however, charge for actual hours worked—10–20 hours of targeted expertise at a fair hourly rate.
| Agent Model | Consultant Model |
|---|---|
| Commission tied to property value. | Fair hourly rate. |
| 2.5%–3% regardless of actual work hours. | Pay only for actual work performed. |
| Motivation often tied to commission check. | Objective advice, not tied to commission. |
My Role: An Advisor, Not a Salesman
I’m 63 years old. I’ve been married for 43 years. I’ve raised five daughters, all homeowners, and I’ve got five grandchildren.
I’ve been a mortgage banker for 40 years, a real estate broker for 30 years, a business owner, and an investor.
That’s why I don’t work on commission. I get paid for my time—just like an attorney or accountant. My only job is to help you achieve your goals, whether that means selling now, waiting, or exploring creative solutions.
Straight Talk. Real Numbers. Smart Solutions.
If you’re ready for straight talk, real numbers, and solutions that make sense, then call me:
Eric Lawrence Frazier, MBA
Your trusted advisor in business and wealth
714-475-8629
www.ericfrazier-com-869976.hostingersite.com | www.thepowerisnow.com